Go Big For Hunger was founded in spring 2016 by lifelong Mainer and live music madman Greg Martens. He was inspired by Imagine There's No Hunger, a global campaign created to realize John Lennon's vision for a world without hunger. Following Yoko Ono, Jerry Garcia Foundation, and Hard Rock Cafe's lead, Martens implemented his creative, local-level solution to fight childhood hunger in Maine. Go Big is an all-volunteer effort. 100% is channeled to frontline feeding efforts through Maine-based Full Plates Full Potential.